Privacy Policy

This policy explains how Nikki Makeup Ltd collects, uses and protects your personal information when you visit nikkimakeup.com, buy or watch a masterclass, or attend a live event.

We take your privacy seriously and only ask for what we genuinely need to look after you.

Nikki Makeup Ltd ("we", "us") is the data controller of your personal information. We are registered in England and Wales (company number 13364452) and our registered office is 15 Canfield Place, London NW6 3BT. Our ICO registration number is ZC140101.

If you have any questions about this policy or how we handle your data, or you want to use your rights, email contact@nikkimakeup.com. We aim to reply within one month.

Information you give us: your name, email address, country, billing details, account login, order and masterclass history, your marketing preferences, any messages you send us, and your phone number if you opt in to text messages. If you join our waiting list, we collect your email address.

Payment details are collected and processed by our payment providers. We do not store your full card details.

Information we collect automatically: device and browser details, IP address, and how you use the site, gathered through cookies and similar technologies. When you stream a masterclass, our video provider, Vimeo, may also collect viewing information, such as your IP address, device details and how you use the video player.

We do not knowingly collect special category data. Please do not send us sensitive personal information unless we specifically ask for it.

To process your orders, manage your account and memberships, and give you access to masterclasses and events.

To provide customer care, respond to enquiries, and keep you updated about your orders and access. If you join our waiting list, to tell you when the site opens.

To keep the site secure, prevent fraud, and improve our masterclasses and site.

Where you have agreed, to send you news and offers by email or text message.

Many masterclasses are available with AI-generated translations. These are applied to the masterclass content itself, not to your personal information.

Running your order or account, including giving you access to masterclasses: we need this to perform our contract with you.

Keeping the site secure, preventing fraud, and improving our services: our legitimate interests.

Marketing by email or text: your consent. If you have bought from us before, we may email you about similar products unless you opt out.

Non-essential cookies, analytics and personalised advertising: your consent.

Tax, accounting and other legal duties: to meet our legal obligations.

Where we rely on consent, you can withdraw it at any time without affecting what we did before.

We use essential cookies to make the site work and, with your consent, analytics, functional and marketing cookies to understand how the site is used and to tailor what you see. Embedded video from Vimeo may set its own cookies, and we only load these if you have accepted the relevant cookies.

You can manage your preferences at any time through the cookie controls in the site footer or your browser settings. Our Cookie Policy explains each type in more detail.

We share data with trusted partners who help us run the business, including Shopify (which hosts our site), payment providers, Vimeo (which streams our masterclasses), and technology, analytics, email and text messaging services. They may only use your information for the purposes described here.

We may share your information with other companies in our corporate group where needed to run the business, for example customer support, accounting, IT and fraud prevention. We will only use your information to market another group company's products if you have agreed to that.

We may disclose information where the law requires it, or to protect our rights. We do not sell your personal information for money.

If you have agreed, we may email or text you about new masterclasses, memberships and events. If you have bought from us before, we may email you about similar products unless you opt out. You can unsubscribe at any time using the link in any email, by replying STOP to a text, or by contacting us at contact@nikkimakeup.com.

Opting out of marketing will not affect service messages about your orders or account.

We keep your information only for as long as we need it for the purposes in this policy, and to meet legal, accounting and reporting obligations. In practice:

• Order and payment records: 6 years, for tax and accounting.
• Your account: until you close it, or 2 years after you last used it.
• Marketing list: until you unsubscribe, or 2 years after you last engaged.
• Support emails: 2 years after we last spoke.
• Masterclass access records: while you have access, then deleted (purchase records stay as above).
• Waiting list emails: until we have told you the site is open, or you unsubscribe.

After that, your information is securely deleted or anonymised.

We use appropriate technical and organisational measures to protect your information, and work only with partners who do the same. No method of transmission is completely secure, but we take care to safeguard your data.

Some of our partners, including Shopify and Vimeo, may process data outside the UK, for example in the United States. Where they do, we make sure appropriate safeguards are in place, such as the UK International Data Transfer Agreement or the UK Addendum to the EU Standard Contractual Clauses, or an adequacy decision covering the recipient, so your information receives an equivalent level of protection.

If you live in the UK or EEA, you have the right to access, correct or delete your personal data, to restrict or object to certain processing, to receive a copy of the data you have given us, and to withdraw your consent at any time without affecting what we did before.

To use any of these rights, contact contact@nikkimakeup.com. You also have the right to complain to the Information Commissioner's Office (ico.org.uk) or, if you live in the EEA, to your local data protection authority.

Customers outside the UK: we sell worldwide. If you live in California or another US state with a privacy law, you may have the right to know what we hold about you, to delete or correct it, and to opt out of targeted advertising or the "sale" or "sharing" of personal information. Some advertising cookies may count as "sharing" under those laws. You can opt out through our cookie controls, and we will treat recognised opt-out signals such as Global Privacy Control as an opt-out where our platform supports it. We will not treat you differently for using your rights. You may use an authorised agent, and we may need to verify your identity. If we decline a request, you can ask us to review that decision by replying to us.

We do not set a minimum age to watch masterclasses, but purchases must be made by an adult aged 18 or over. We do not knowingly collect personal information directly from children under 13. If you believe a child has given us information, please contact us and we will delete it.

Our site may link to other websites and social platforms. We are not responsible for their privacy practices, and we encourage you to read their policies before sharing your information.

We may update this policy from time to time. The current version will always be published here with its revision date.

For anything relating to your privacy, contact us at contact@nikkimakeup.com.